AI Insights · Timothy · April 2021
Q1 2021: Top Convenience Store Apps in Europe on Android
A look at the Q1 2021 performance of the top convenience store applications on the Android platform in Europe, highlighting downloads and user engagement data provided by Sensor Tower.
In the first quarter of 2021, convenience store applications on the Android platform saw varying degrees of user engagement across Europe. Data collected by Sensor Tower gives us insight into the performance of these apps.
Circle K, starting the quarter with approximately 4K downloads in the last week of December 2020, peaked mid-January with nearly 7K downloads. The app's weekly active users saw an upward trend, beginning at approximately 32K and reaching nearly 39K by mid-March, though slightly decreasing towards the end of March to around 38K.
Circle K Ireland experienced a significant spike in downloads from around 200 at the end of December 2020 to over 800 in mid-March 2021. However, the data on weekly active users for Circle K Ireland was not provided.
7-Eleven Norge had a modest presence, with downloads fluctuating around 100 per week, with a slight increase to 160 in late February but dropping to 70 by the end of March.
7-Eleven Sverige showed a more dynamic pattern, starting the quarter with fewer than 50 downloads per week and reaching over 200 by late February. The app's downloads slightly dipped and then rose to 140 by the end of March.
Lastly, 7-Eleven TH maintained a steady download rate, starting with 67 in the last week of December, peaking at 91 in early February, and then stabilizing around 70 towards the end of March. Weekly active users showed slight fluctuations, starting from 218 and reaching a high of 277 in mid-March before settling at around 243 by the end of the quarter.
For more detailed insights and data, Sensor Tower's full reports provide a comprehensive look at the convenience store app market performance.
